July 29, 2021

Taking a region from zero to one with Michael Juergens

Taking a region from zero to one with Michael Juergens

How do you create an entire wine industry from scratch? Meet Michael Jeurgens.

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Michael Juergens is a Master of Wine candidate, industry consultant, and author. In this episode Paul and Michael sit down over a glass (or two) and discuss the exciting challenge of growing grapes where they have never been grown before, wine snobbery, and his recently published book Drinking and Knowing Things.